Jude Peppis joins the team at The Typeface Group as a Senior Communications Executive.
She brings over ten years worth of PR, media relations and digital marketing experience. Here, she tells us why she’s joined the team and how she got on during her first week.
I am so happy to join #TeamTFG.
Within a short space of time, I feel like part of the family. I’m surrounded by like-minded people who get the job done but can also enjoy some good old office banter too.
My career has always focused on the written word so it’s a good fit that content creation will be central to my role here. This is my first permanent role within an agency, having spent the majority of my career in the charity sector.
A whole lotta history
After starting out as a regional reporter, I have been in the media teams for some of the UK’s best-loved charities. These include RSPCA, Battersea Dogs & Cats Home and Macmillan Cancer Support. I looked after their PR and digital marketing communications – and I am proud to say I’ve won some awards along the way too. It is true that much of my job did involve putting pictures of dogs and cats on the internet, but making sure those pictures got through to the right audiences rather than joining the endless sprawl of cat memes was a challenge in itself. But, it worked and lots of animals found new homes thanks to a sprinkle of social media magic. I am also a mummy blogger (although I hate that term!) and I write about my good, bad and ugly experiences across a number of websites, including Kiki Blah Blah.
As a working parent, I have a huge amount of respect for what the team have achieved by balancing the demands of parenthood with running a business.
Like all parents, my two-year-old son, Theo, is the centre of my world. However, it’s important to me that I also pursue my career while he runs amok in the nursery for a few days a week. The Typeface Group put flexible working at the centre of their business ethic which means we can juggle all the metaphorical balls that we need to whilst delivering results.
I’m a Basingstoke girl at heart having moved here from Yorkshire during my early teenage years. I am pleased to have very recently moved back home following 10 years in London so I can raise my little man in Hampshire. I am also proud to be part of a company which is built on championing local businesses and supporting fellow SME’s whilst putting family friendliness on that all-important to-do list.
I’m looking forward to working across a number of the clients we look after and to use my expertise to benefit your organisation. You can also follow me on Twitter @TJAndJude
Who else is part of Team TFG?
Our recent blog took you through the theory. So, to follow on from that here’s our hand-picked examples of how this has been put this into practice. These are just some of the companies, organisations who have taken steps to secure the confidence of their audiences.