Bray Solutions SEO Case Study From The Typeface Group

Branding & Design


Bray Solutions SEO case study based on the work carried out by us,The Typeface Group, in 2016 and continued support in their online growth.

SEO Maintenance, Content Strategy & Blogging

The Challenge

Bray Solutions Ltd are a 3PL provider based in the UK looking to grow within the international market. In mid 2016 Bray Solutions approached The Typeface Group to support their move from a to a .com site with the aim to increase global traffic to their website as well as attract higher-quality conversions.

  • Increase relevant organic traffic to the website
  • Increase conversions

The Solution

  • Full keyword analysis for the Bray Solutions website to ensure existing keywords were still relevant on a global scale.
  • Put together a plan to update the website copy in line with Google updates and their wider target audience.
  • Created a content strategy based on a mixture of short and long-tail keywords relevant to industry with medium to low competition online with a view to maximising the increase in relevant traffic.
  • Provide Bray with two well written optimised blogs per month based on agreed content strategy for them to distribute.
  • Provide recommendations on how this content should be distributed to encourage organic backlinks to the site.

The Results.


Increased Organic Search over 6 months v previous period


Increase Organic Traffic Year on Year


Increased Page Views


Ave Duration On Site


“We’re delighted with the new website and we’re already seeing a benefit in the number of
new business leads generated. I would definitely
recommend Typeface, they were an absolute pleasure to deal with.”

Dale Sharpe. Bray Solutions Ltd

Pin It on Pinterest