by Polly Buckland | May 29, 2018 | Copywriting and content, Marketing, SEO, Social Media, Website Owners
Website Traffic & Lead Generation 101. Author Polly Buckland Tues 29th May 2018 A State of Inbound study states that 63% of marketers say their biggest marketing challenge is generating website traffic and leads… sound familiar? The certainty here is if you...
by Natalie Weaving | Apr 3, 2018 | Copywriting and content, Marketing, SEO, Social Media
How can I use business intelligence to improve my marketing strategy? Author Natalie Weaving Tues 13th March 2018 How can I use business intelligence to improve my marketing strategy? Before we into the nitty gritty of this blog, simply put, business intelligence is a...
by Rebecca Chivers | Mar 19, 2018 | Copywriting and content, Marketing, Social Media
Human to Human Marketing Author Rebecca Chivers Tues 13th March 2018 The phrase H2H or Human to Human is not a new one to marketers Coined by Bryan Kramer in 2014, Bryan shared a slide during a keynote speech which went viral, stating: “There is no more B2B or B2C....
by Jude Peppis | Feb 27, 2018 | Copywriting and content, Marketing |
Why you shouldn’t have a separate blog from your website Author Jude Peppis Tues 27th February 2018 Why you shouldn’t separate your blog from your website At The Typeface Group, we’re huge advocates of blogging for business. The benefits for your digital marketing and...
by Shannon Valentine | Feb 27, 2018 | Copywriting and content, Marketing, SEO, Social Media, Website Owners
What is SEO and what can it do for my business? Author Shannon Valentine Tues 27th February 2018 While we don’t expect every business owner to understand what is SEO, we do hope that most understand that in order to be found online, you need to implement its...
by Natalie Weaving | Feb 20, 2018 | Copywriting and content, Marketing, Social Media, Website Owners |
Four vanity metrics that you need to stop tracking now! Author Natalie Weaving Tues 20th February 2018 Four vanity metrics that you need to stop tracking now! Vanity metrics are data based on nothing more than the numbers you see. Often they mean nothing without...
by Shannon Valentine | Sep 5, 2017 | Copywriting and content |
If writing seems hard, it’s because it is hard. It’s one of the hardest things people do. William Zinsser It can be hard creative writing for a business. So these writing tips should help you be more focused and productive! There is no right or wrong way to write....
by Natalie Weaving | Aug 15, 2017 | Copywriting and content, SEO |
Review. Refresh. Remove. Time to refresh or remove outdated content. Author Natalie Weaving Why do I need to keep tabs or remove outdated content on my website? Over time your business evolves. You refine who your audience is, what you offer and your brand voice....
