by Jude Peppis | Jul 31, 2018 | Copywriting and content, Marketing, SEO, Social Media
Marketing opportunities for the ‘silly season’ of summer Author Jude Peppis Tues 31st July 2018 Summer is a notorious time of the year for marketers or PR executives. (Christmas in July anyone!?) Hoards of people are on holiday, newspapers run frivolous stories...
by Jude Peppis | Jul 10, 2018 | Copywriting and content, Marketing, PR And Coverage
Not all PR coverage is created equal Author Jude Peppis Tues 10th July 2018 No-one said it was going to be easy. Getting that all-important PR coverage, whether it’s in print or online, takes a lot of graft. The work ramps up even further if you want the right kind of...
by Shannon Valentine | Jul 3, 2018 | Copywriting and content, Marketing, SEO, Social Media, Website Owners
How SEO works Author Shannon Valentine Tues 3rd July 2018 There are more search engines than Google, and they sure know how SEO works. This article serves as a follow up to our ‘what is SEO’ post from earlier this year. So, in this post, we give you an brief...
by Jude Peppis | Jun 26, 2018 | Copywriting and content, Featured, Marketing, SEO, Social Media, Website Owners
Six types of campaigns which encourage social media engagement Author Jude Peppis Tues 26th June 2018 Social media platforms are constantly moving the goalposts when it comes to what generates social media engagement. The only thing which remains consistent is the...
by Jude Peppis | Jun 19, 2018 | Copywriting and content, Marketing, SEO, Social Media, Website Owners
Reasons to create content and give it away for FREE Author Jude Peppis Tues 19th June 2018 When money talks, why would we give anything away for free? That’s not how we pay the bills. Yet, in digital communications, it’s becoming pretty commonplace to carefully create...
by Polly Buckland | Jun 12, 2018 | Copywriting and content, Featured, Marketing, SEO, Social Media, Website Owners
Goal Conversions. What? Why? How? Author Polly Buckland Tues 12th June 2018 Website Goal Conversions are supremely important if you are concerned with measuring the ROI of your website. They’re also pretty darn important if you’re serious about digital growth and...
by Polly Buckland | May 29, 2018 | Copywriting and content, Marketing, SEO, Social Media, Website Owners
Website Traffic & Lead Generation 101. Author Polly Buckland Tues 29th May 2018 A State of Inbound study states that 63% of marketers say their biggest marketing challenge is generating website traffic and leads… sound familiar? The certainty here is if you...
by Natalie Weaving | Apr 3, 2018 | Copywriting and content, Marketing, SEO, Social Media
How can I use business intelligence to improve my marketing strategy? Author Natalie Weaving Tues 13th March 2018 How can I use business intelligence to improve my marketing strategy? Before we into the nitty gritty of this blog, simply put, business intelligence is a...
