UK's leading Master Developer

The UK’s leading master developer Urban&Civic part of the independent global charitable organisation, The Wellcome Trust, have partnered with Basingstoke and Deane Borough Council and Hampshire County Council to form the first-of-its-kind development partnership.

Manydown Basingstoke will be a new neighbourhood including a 250-acre countryside park, complete with new schools, local centres and a further 130 acres of open space.

What we delivered

Full service support

We have been working with the Manydown Development Vehicle since August 2021 by providing full-service communications support.

Learn more about the development here

Website. 

A hub for communications as the Manydown development progresses. WordPress with integrated HubSpot to compliantly obtain contact details for interested parties.

More Conversions

21.46% Conversion Rate (Visitors to newsletter sign up)

Mockup of the the Manydown Development website created in partnership with Basingstoke Marketing Agency The Typeface Group

12-Page printed newsletter 

12-page A4 newsletter delivered to 15,000 homes using the Royal Mail Door-to-Door fulfilment service. Printed on recycled stock.

Engaging with the community

Integrated QR code resulted in a 157% increase in e-newsletter sign-ups month on month

Regular email newsletter 

Working with Hubspot to design, build and deploy a regular newsletter to update the community.

Email performance

We have achieved open rates of 61.73% & click through rates of 76%

Mock up of the email newsletters that Manydown Development team send to their subscribers.

Event & Team Photography


We’ve completed a number of shoots to support community events, team headshots and website collateral.

 

Local knowledge mixed with global skills

Local knowledge mixed with global skills and endless enthusiasm and ideas make this team a pleasure to work with.

More hands on deck

Ongoing comms

Do you need a team to assist with your marketing communications? From stakeholder comms to newsletters, online content and thought-leadership pieces,  there’s certainly a lot to cover. A flexi-extension of your team to ease that burden sounds pretty good right now, doesn’t it?
Glasses on a table with a keyboard and ear buds.