Building Rock-Solid Marketing Foundations for Businesses That Do Good

We’re a B Corp marketing agency that helps purpose-driven businesses untangle what’s truly important and say it clearly. When marketing feels scattered and overwhelming, we provide the essential groundwork that brings strategic focus to your marketing efforts.

The TFG Methodology

1

Firm Foundations

Clear communication starts with strategic clarity. Through Messaging Workshops, Strategic SEO Planning, and user-centric Website Builds, we help cut through jargon and articulate what matters to audiences. No more guessing what resonates.

2

Flex Forward

With solid foundations in place, flexible support adapts to changing priorities. Content that showcases expertise, SEO that enhances visibility, and design that puts your best foot forward. We’re the extra pair of hands when deadlines loom.

3

Measure & Learn

Marketing investment deserves transparent reporting that proves value. Real-time dashboards show what’s working, performance analysis explains why, and practical insights drive more of what delivers results.

We Understand Your World

Running a purpose-driven organisation means balancing impact with income, mission with marketing budgets. There are diverse stakeholders who all need different messages, limited resources that must work harder, and the constant challenge of standing out without stepping on values.


Sound familiar? We work exclusively with organisations like this.

Housing Industry

Clear, accessible communications for social housing providers, local authorities and facilities management.

The Challenge

The challenge in social housing comms isn’t capacity – it’s the
conflicting demands of routine resident queries alongside
complex programme delivery. Grant funding timescales often
require quick spending, yet effective resident engagement
needs months of preparation before any work begins. This
creates particular challenges reaching harder-to-reach
residents who may be digitally excluded or have complex
support needs. The result is communications that work for some
stakeholders but miss others entirely.

How we fix it

We help social housing providers communicate effectively with
everyone who matters by providing trusted support that aligns
with your existing brand guidelines. As an extra pair of hands, we
handle both routine communications and campaign initiatives,
freeing your team to focus on what they do best whilst ensuring
consistent, professional messaging across all channels.

"So far, we've managed to get some great content out with no feedback or changes required from me. Results are in, engagement on LinkedIn is up, and organic traffic to our website is too."

Ian Whittingham
Director | Smarter Services

Education Industry

Inclusive, accessible and student-centric marketing for schools, colleges and higher education

The Challenge

Prospective students and parents are doing their research online. They’re comparing courses, reading reviews, and making decisions based on what they find. If your website doesn’t appear when they search, or your messaging doesn’t clearly explain what makes you different, you’re invisible. Course content alone will not sell you.

How we fix it

We help education providers find their voice, tell their story clearly, and get found by the right students. From message houses that nail what you’re about, to SEO that gets you ranking for the searches that matter.

"I'd recommend The Typeface Group to any educational institution; they understand our unique challenges with multiple audiences and complex course offerings."

Name here
Sparsholt College

Environment Industry

The challenge facing environmental organisations

The Challenge

People are searching every day for ways to live more sustainably, support green causes, and fund climate solutions. But they can only back what they can find – and believe in. If your website doesn’t show up when it matters, or your messaging doesn’t clearly explain your impact, you’re missing opportunities. Good intentions alone won’t drive engagement; clever communication will.

How we fix it

We help environmental organisations find their voice, tell their impact story clearly, and get found by the right people.
From message houses that capture your mission, to SEO that gets you ranking for the searches that matter.

"From that initial chat to the overall design and communication throughout, the whole process was seamless. I'm delighted with the results. Finally, an impact report that I'm excited to share!"

Nancy Hyne
True Horizon

Charity Industry

Marketing storytelling for charities and non-profits

The Challenge

Donors and volunteers are overwhelmed by choice. They’re bombarded with asks, scrolling past countless campaigns, digging through impact reports, and checking credentials before deciding where their money (or time) is best spent.
Without a clear voice, sharp messaging, and a strong online presence, even life-changing work gets overlooked. Passion doesn’t pay without a strategy behind it.

How we fix it

We work with you to find your voice, shape your story, and show the world exactly why your charity matters. Then we help you get that message in front of the people most likely to support it.

"Working with The Typeface Group this year has been incredible. Their knowledge around what really works, what matters and how to 'cut through the noise' to achieve real progress, is having great results for us."

Cheryl Edwards
Inclusion Education

Working with TFG: No Lock-Ins, Just Results

Founded in 2013, we’ve built a small but mighty team that gets to know brands intimately. No employee churn, no constant account manager changes. We want to lighten your load, not add to it. We’re not prescriptive, and there are no tie-ins. We build foundations, hand them over, then work on the next layer when ready. Some clients bring work in-house after establishing strong foundations. Others prefer ongoing flexible support. Both approaches work.

Our Tech & AI Stack

clickup logo

Project Management

ClickUp keeps deadlines clear and projects on track. Everyone knows what’s happening when, without the endless email chains.
Hubspot solutions provider badge

Client Collaboration

As HubSpot Partners, we use their platform alongside Google Drive for seamless collaborative working. Documents, feedback, and approvals happen in spaces that work for everyone.

Smart AI Integration

We use Fathom for call summaries and Claude for secure project coordination and interview transcript capture. The goal? Reducing the number of emails cluttering your inbox whilst keeping projects moving efficiently.

Transparent Reporting

DataBox provides ongoing performance insights, whilst milestone meetings ensure project clarity. No surprises, just clear progress updates when they matter.
5.0
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Cheryl E.
11:12 10 Jul 25
Working with The Typeface Group this year has been incredible. Their knowledge around what really works, what matters and how to 'cut through the noise' to achieve real progress, is having great results for us. I am over the moon with our new website, precise messaging and impact that I could have of only dreamt of! Really looking forward to the future work we have planned with them!
Workplace S.
07:45 01 Jul 25
We worked with TFG on optimising our website, messaging house, and brand strategy, and the experience exceeded our expectations. What impressed us most was how the team handled some significant internal engagement challenges we were facing - getting buy-in across different departments isn't always easy, but TFG worked patiently with us to navigate those hurdles.
Nat and the team took a practical approach that helped us build consensus internally while delivering real results. They understood that having the right strategy is only half the battle - you also need everyone on board to execute it properly.
Even when our internal processes slowed things down or created complications, TFG stayed committed to finding solutions that worked for our organisation. They adapted their approach to fit our reality rather than expecting us to completely overhaul how we operate.
The improvements to our website performance and brand clarity were significant, but honestly, their ability to work through organisational challenges and help us get our team aligned was just as valuable. That's not something every agency can do well.
We would definitely recommend TFG for businesses that need more than just technical expertise - they understand the human side of implementing strategic change too.
Rob T.
11:25 10 Feb 25
Polly delivered a strategic marketing plan, in a very thorough and collaborative manner. Immersing herself into the business and helping shape us for immediate and future success. A pleasure to work with, Polly ensured projects and handovers were handled effectively and timely. Overall, a great help, and hugely experienced senior marketer. Highly recommend.
Avinash R.
19:27 03 Feb 25
Polly at the Typeface Group helped us develop our marketing plan and strategy. She used her experience of the sector and the collaborative approach to bring together the team’s requirements to help us create a prioritised set of activities that set the team up for success
Sarah W.
20:03 03 Jan 25
Typeface Group have a structured and clear approach to their services which really helps you, as a business owner, to understand the choices and outcomes of what you are working towards.
Ben S.
14:22 18 Dec 24
We had a great experience with The Typeface Group. Nat and Alice really showed their expertise and experience from day one and we now have our SEO and content strategy nailed down. It has been so refreshing to work with such like-minded people who are focused on getting the job done professionally and efficiently. Yes, you can quote me on that!
felicity
08:03 16 Jul 24
As the marketing manager for a design agency, I have been working with Typeface for about a year now and they are great. Always on hand to keep in real time, proactive with suggestions to improve our website and SEO. They are an absolute pleasure to work with.
Nancy H.
12:02 28 Jun 24
I have done an impact report on my own for the last few years and each year, because I'm so close to it, I've really struggled to create the right narrative. With The Typeface Group's help this year, it's been completely different. It started with an initial chat with Polly where she really pulled out the areas that are important to me and what makes me different in my approach. This was such a crucial element in the process I felt because Polly made it so simple to get to the heart of my business and how best to share my overall impact, values and aspirations. From that initial chat to the overall design and communication throughout, the whole process was seamless I'm delighted with the results. Finally, an impact report that I'm excited to share!
Ian W.
12:22 28 Mar 24
Another great piece of work by Polly and the Team at Typeface. We now have an engaging and vibrant document to publish across our networks.
STH W.
08:52 30 Oct 23
We recently had the pleasure of speaking with Polly from The Typeface Group to assist with some of our email campaigns. Her expertise has given us some fantastic insight into the content we can promote to our audiences. During our meeting, we received plenty of ideas on different content that we overlooked for each of our audiences and after our meeting we were provided with a detailed breakdown with the best "out-the-box" content that was discussed and how we can use it. I would highly recommend and I am very excited to see how this new form of content performs!

5 - Star Google reviews

Our clients rate us 5 stars on Google, reflecting our commitment to delivering exceptional results and service.
Cheryl Edwards
Inlcusion Education
"Working with The Typeface Group this year has been incredible. Their knowledge around what really works, what matters and how to 'cut through the noise' to achieve real progress, is having great results for us. I am over the moon with our new website, precise messaging and impact that I could have of only dreamt of! Really looking forward to the future work we have planned with them!"
Marketing Manager
Workplace Solutions
"We would definitely recommend TFG for businesses that need more than just technical expertise - they understand the human side of implementing strategic change too."
Ben Schneider
IT Guys
"We had a great experience with The Typeface Group. Nat and Alice really showed their expertise and experience from day one and we now have our SEO and content strategy nailed down. It has been so refreshing to work with such like-minded people who are focused on getting the job done professionally and efficiently. Yes, you can quote me on that!"
Awards
european search awards finalist
inspire business awards winner

CONTACT US

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01256 614 921

Mon – Thurs: 9am – 5pm
Fri: 9am – 1pm

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