by Team TFG | Mar 26, 2019 | Marketing
Why it’s never too late to make changes to your marketing Tactics. Author Team TFG Having to make changes to your marketing plan is all part and parcel of business growth. Here’s our advice on how to carry out a marketing shift without losing sight of your...
by Team TFG | Feb 19, 2019 | Marketing
Why market segmentation is important in corporate communications Author Team TFG Market segmentation is nothing new. Well, at least, it shouldn’t be. Gone are the days when your company’s key messages should be the same no matter who you are speaking to and what...
by Team TFG | Nov 6, 2018 | PR And Coverage
Why you should practice what you preach when it comes to PR strategy. Author Team TFG Richard Branson is usually held up as a shining example of business. Even after a few public disasters, his PR strategy to handle such incidents has meant he has, broadly speaking,...
by Team TFG | Oct 17, 2018 | News
Winchester Cocktail Week mixes things up with new creative partner The Typeface Group. The annual celebration of expertly crafted cocktails is set to return to Winchester with Basingstoke marketing agency The Typeface Group shaking things up as the newly appointed...
by Team TFG | Oct 2, 2018 | Marketing
B2B augmented reality and how it’s shaping modern marketing Author Team TFG Tues 2nd Oct 2018 Augmented reality meaning: “computer-generated content overlaid on a real world environment.” It sounds like something in a sci-fi film. In reality, it is anything but....
by Team TFG | Sep 18, 2018 | Copywriting and content, Marketing, Website Owners
What is content marketing? Author Team TFG Tues 18th Sept 2018 Content marketing is a term which is thrown around when describing a number of marketing tactics for a defined purpose. Marketing teams are repeatedly asserting that interesting and engaging content is...
by Team TFG | Aug 14, 2018 | Copywriting and content, Marketing, PR And Coverage, SEO, Social Media
What to consider when marketing for charities. Author Team TFG Tues 14th August 2018 Marketing for charities is lifeblood – it is a necessity in order to secure those much-needed donations. But, marketing doesn’t come cheap for anyone. Nor, does it come...
by Team TFG | Jul 31, 2018 | Copywriting and content, Marketing, SEO, Social Media
Marketing opportunities for the ‘silly season’ of summer Author Team TFG Tues 31st July 2018 Summer is a notorious time of the year for marketers or PR executives. (Christmas in July anyone!?) Hoards of people are on holiday, newspapers run frivolous stories...
