by Natalie Weaving | Mar 12, 2019 | Marketing, PR And Coverage
If you want to get ahead in business, know your business story and own it. Author Natalie Weaving If you want to get ahead in business, know your business story and own itStorytelling is no new concept. From the moment when books first came about, stories have been...
by Natalie Weaving | Mar 5, 2019 | Marketing, PR And Coverage
How entering awards can boost your business Author Natalie Weaving Entering awards can boost your business profile. Fact.If you follow us, you’ll know that we have been finalists and winners of a number of awards over the years. Last year alone, we got a UK Blog...
by Shannon Valentine | Feb 26, 2019 | Marketing
Online Marketing for Luxury Brands Author Shannon Valentine Luxury brands are thriving, and in recent years, purchasing a luxury item has often been considered as an investment. Did you know that last year global sales of luxury brands were projected to reach almost...
by Jude Peppis | Feb 19, 2019 | Marketing
Why market segmentation is important in corporate communications Author Jude Peppis Market segmentation is nothing new. Well, at least, it shouldn’t be. Gone are the days when your company’s key messages should be the same no matter who you are speaking to and what...
by Natalie Weaving | Feb 5, 2019 | Copywriting and content, Marketing, Social Media
A match made in heaven – marketing for the wedding industry Author Natalie Weaving Weddings are big business. The average wedding now costs a huge £27,100, with the biggest bills being for venue hire, honeymoon and food. If your company relates to the wedding...
by Grace Jeffreys | Jan 29, 2019 | Marketing
Six things to consider when booking photo shoots for your business Author Grace Jeffreys Booking photo shoots can be a daunting process when you are not sure what you are doing or if you have had a poor experience in the past. As seasoned corporate and event...
by Natalie Weaving | Jan 22, 2019 | Copywriting and content, Marketing, Social Media
Reasons why brands should not fall into the ‘National Day/Week Month’ trap Author Natalie Weaving Let’s face it. We have all been there. We have been a bit lazy with our content and have referred to the National Day calendar to come up with some loosely...
by Shannon Valentine | Jan 15, 2019 | Copywriting and content, Marketing, Social Media
Marketing to a time-poor generation Author Shannon Valentine As technology advances and we spend a lot of time scrolling on our phones, marketing to a time-poor generation is becoming the norm.It is also safe to say that our attention spans are becoming shorter....
