by Natalie Weaving | May 14, 2019 | Marketing, Social Media |
Why asking your friends and family to share your content is not a sensible marketing strategy. You may have seen a post doing the rounds encouraging friends and family to support a small business for free on social media… It looks something like this: And while...
by Polly Buckland | Apr 23, 2019 | Marketing |
In-House Marketing vs Agency. A question of resource and budget. I’ve written before about The Pros and Cons of In-House Marketing vs Agency as having sat on both sides of the client/agency desk; I have a relatively clear picture of how the land lies. I don’t...
by Team TFG | Mar 26, 2019 | Marketing
Why it’s never too late to make changes to your marketing Tactics. Author Team TFG Having to make changes to your marketing plan is all part and parcel of business growth. Here’s our advice on how to carry out a marketing shift without losing sight of your...
by Natalie Weaving | Mar 12, 2019 | Marketing, PR And Coverage
If you want to get ahead in business, know your business story and own it. Author Natalie Weaving If you want to get ahead in business, know your business story and own itStorytelling is no new concept. From the moment when books first came about, stories have been...
by Natalie Weaving | Mar 5, 2019 | Marketing, PR And Coverage
How entering awards can boost your business Author Natalie Weaving Entering awards can boost your business profile. Fact.If you follow us, you’ll know that we have been finalists and winners of a number of awards over the years. Last year alone, we got a UK Blog...
by Shannon Valentine | Feb 26, 2019 | Marketing
Online Marketing for Luxury Brands Author Shannon Valentine Luxury brands are thriving, and in recent years, purchasing a luxury item has often been considered as an investment. Did you know that last year global sales of luxury brands were projected to reach almost...
by Jude Peppis | Feb 19, 2019 | Marketing
Why market segmentation is important in corporate communications Author Jude Peppis Market segmentation is nothing new. Well, at least, it shouldn’t be. Gone are the days when your company’s key messages should be the same no matter who you are speaking to and what...
by Natalie Weaving | Feb 5, 2019 | Copywriting and content, Marketing, Social Media
A match made in heaven – marketing for the wedding industry Author Natalie Weaving Weddings are big business. The average wedding now costs a huge £27,100, with the biggest bills being for venue hire, honeymoon and food. If your company relates to the wedding...
