Natalie is Co-Founder of The Typeface Group, a B Corp Communications Agency and The Better Content Club, a new training platform and community that helps marketers create better content. She is also Vice-Chair of Hampshire FA Inclusion Board, part of the VIVID customer scrutiny panel, TEDx Speaker and often found in the gym training for her next Strongwoman competition. A self proclaimed geek if you want to fall down an SEO and content rabbit hole, Natalie is always happy to join you.
Why SEO-enhanced PR delivers better results – and how to make it work for your business Over the last decade, the relationship between SEO
Over time a business will mature, scale, diversify or niche; either way, things don’t stay the same. To stay relevant and project clarity, you need
Walking into the budget meeting armed with “SEO is important” isn’t going to cut it anymore. Your C-suite wants hard numbers, competitive intelligence, and proof
Why inclusion isn’t just the right thing to do – it’s the strategic thing to do Before we get into this, let me introduce myself.
Google is crawling the web differently. That’s clear from both its official updates and the traffic changes sites are seeing.The shift is simple: Google wants
Search is moving away from keywords and diversifying across platforms, and brands need to move with it. In 2025, we’re seeing around 20.5% of people
The internet isn’t what it used to be – and no, we’re not just getting old. The truth is, how people find things online has
In Summary: Google’s grip is loosening: Its market share dropped from 91.7% to 83.5% since 2012, whilst Bing hit 9.5% and DuckDuckGo reached 3.2%. Optimising
SHORTLISTED! Best Low Budget SEO Campaign We are over the moon to have been shortlisted for a European Search Award in the Low Budget SEO
If you’re running a small to medium-sized business, you’ve likely encountered the common belief that effective SEO requires substantial investment. Perhaps you’ve even been told