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International Women’s Day 2017
International Women’s Day 2017 falls on March 8th this year. The movement mantra for the year is #BeBoldForChange. IWD celebrates the social, economic, cultural and political achievement of women. Feeling inspired, the Typeface team have each chosen a woman to...
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Spending Our Summer Sitting With Jane
On World Book Day, we announced that we will be supporting Destination Basingstoke with their exciting new project ‘Sitting With Jane’. What is Sitting With Jane? Sitting With Jane is a Jane Austen themed public art trail taking place this summer. Between...
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Bray Solutions – SEO Case Study
SEO Maintenance, Content Strategy & Blogging The Challenge Bray Solutions Ltd are a 3PL provider based in the UK looking to grow within the international market. In mid 2016 Bray Solutions approached The Typeface Group to support their move from a co.uk to a .com...
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Why we need to stop talking about targeting Millennials
Newsflash. Millenials (as a ‘target market’) do not exist and targeting ‘Millenials’ is a fruitless task. I am also certain that I am not the only one that shivers every time sweeping statements are made about this huge (and I mean HUGE) group of INDIVIDUALS
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Content Marketing Team – There Is No ‘I’ In Team
For SMEs, producing all of your business’ content can be a mammoth task without hiring a skilled content marketing team. Especially if you want your efforts to make a good impression on your audience. From website tweaks, keeping up to date with social media,...
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Why You Should Consider a Business Partnership
In the last twelve months, we have enjoyed a business partnership of one form or another with a motorsport team, an awards event and most recently the Hampshire FA. It’s safe to say all of the above have brought new and exciting business to our door. So much so...
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Is your WordPress site at risk of a cyber attack?
What better time to ask yourself what protection do you have in place to protect your business from a cyber attack?
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How to Speed Up Page Loading Time
There are some pretty compelling stats out there to back up the fact that you need to take your page loading times seriously. Take a look at how you can measure your page loading time… and then how to improve it.
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Five Reasons for Having Professional Product Shots
If you have a good camera or a good camera phone and know what you sell, then you might reach the conclusion that taking the product shots yourself will save you money. But despite your ability and enthusiasm, you need to consider what impression of your brand you are projecting with product shots that are clearly not professional.
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Is your website ‘voice search’ friendly?
Voice search. What is it, what does it mean for your business website & SEO considerations? Click to find out more.
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Website Basics: Analytics, SEO & Content
On 31st of January Polly discussed website basics with Steve Hyland on Business Connections LIVE. The live show is available to watch both Facebook and YouTube.
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How the internet influencer is changing and why TRIBE are coming to the UK
Gone are the days where the typical internet influencer is a z-list celebrity. The public no longer wishes to buy teeth whitening products just because a typical ‘internet influencer’ Geordie shore girl Instagram-ed herself holding them. People now realise...
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Tips to increase your organic Facebook reach in 2017
In 2014 we published our first blog on how to get a better organic Facebook reach, and while all that is still relevant today, the algorithm changes in the last year have meant the updates have to be served up to your audience in a different way.
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Thought-Leadership: What? Why? How?
What is Thought-Leadership? “Thought leadership means achieving front of mind positioning in whatever space it is that you’re an expert.” “If you’re a thought leader, you should be the person who your audience thinks of as the first person they want to help solve...
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2016 Marketing Statistics to get you pumped for 2017
Social media platforms, audience expectations and industry trends have come a long way in the last 12 months. As such we have collated some marketing statistics that will get your business pumped for 2017.
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Typeface Group Enters a Commercial Partnership with Hampshire FA
We’re delighted to announce The Typeface group has signed a 1-year commercial partnership with the Hampshire FA. As part of this commercial partnership we will offer expertise to Hampshire FA members; through the delivery of digital communications, social media...
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My Top 5 WordPress Plugins for 2017
If you want to create, manage or grow your WordPress website in 2017, here is my top pick of FREE WordPress Plugins that I consider to be must-haves this year. Here we go: ; Yoast. SEO for WordPress. Yoast SEO is a complete WordPress SEO plugin that incorporates...
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Google’s Mobile-First Index is here
Mobile-First Index is here. Read on to find out more... ; Mobile-First Index Google’s new ranking system is called ‘Mobile-First Index’. Listings are now ranked based on the mobile version of your website, even when the searched on a desktop. So...
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What really puts your social media followers off?
Do you know what your social media followers want, or more importantly don’t want from your brand on social media?
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TFG’s Top Blogs Of 2016
Welcome to 2017. Whilst we are busy writing lots of new content we thought we would take a look at the Typeface Group top blogs of 2016.
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So this is Christmas…and what have you done?
What the year 2016 has been for team TFG. No less than: Two moves (don’t ask), A new team member, (plus a recruit starting in early 2017) Three new services launched, Features in The Guardian, Telegraph and many industry publications, Finalist at the Women In...
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Give Yourself A Digital Detox
Struggling to put your phone down? Not sure who your friends are without a filter? Read our blog to find out how to give yourself a ‘Digital Detox’.
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Could we have an Award-winning marketing blog? With your help we might!
All we want for Christmas…. is an award-winning marketing blog.
We are one step closer to becoming having an award-winning marketing blog, but we need your help.
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Social Media KPI’s – What social media metrics should you monitor to determine success?
Social Media KPIs. What social media metrics should you monitor to determine success? Click to find out what we recommend you monitor.
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5 Snapchat Marketing Tips for Small Businesses – Snapchat Series
Following on from our previous blogs in our Snapchat series ‘What is Snapchat? and 7 Snapchat Hacks in this part we explain how small businesses can use Snapchat marketing to enhance their offering.
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The Seven Snapchat Hacks – Snapchat Series
Now you have an idea of how to use Snapchat to your best marketing ability, and we have a few secret Snapchat hacks to spill…
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