
Why Brand Authority Matters: Key Insights for CMOs
Search is moving away from keywords and diversifying across platforms, and brands need to move with it. In 2025, we’re seeing around 20.5% of people

Search is moving away from keywords and diversifying across platforms, and brands need to move with it. In 2025, we’re seeing around 20.5% of people

The internet isn’t what it used to be – and no, we’re not just getting old. The truth is, how people find things online has

A company’s brand identity plays a crucial role in how it’s perceived by customers and competitors alike. But how do you know which approach is

Did you know you might miss out on opportunities by focusing solely on Google-first SEO? While Google continues to dominate the search landscape, it’s essential

According to the Content Marketing Institute, 85% of B2B businesses see lead generation as their most important marketing goal, surprising absolutely nobody. But a study

Your Energy Your Way: Building Authority Through Strategic SEO Foundations Client: Your Energy Your Way Industry: Renewables & Environment Service: Strategic SEO Foundations Your Energy

IT Guys: Website Restructuring for Conversion Optimisation Client: IT Guys Industry: Renewables & environment: sustainable IT solutions Service: Strategic SEO Foundations IT Guys want to

SHORTLISTED! Best Low Budget SEO Campaign We are over the moon to have been shortlisted for a European Search Award in the Low Budget SEO

Like most businesses, budget and resources are a hot commodity, but for purpose-driven businesses there is an extra layer of responsibility added to decision-making processes.

Consistency pays off for BioteCH4 with The Typeface Group’s integrated communications support. Client: BioteCH4 Industry: Waste-to-Energy Services Provided: Content Review, Planning, Creation, SEO, Branding, Design,