
Is Google Crawling Less Content?
Google is crawling the web differently. That’s clear from both its official updates and the traffic changes sites are seeing.The shift is simple: Google wants

Google is crawling the web differently. That’s clear from both its official updates and the traffic changes sites are seeing.The shift is simple: Google wants

Search is moving away from keywords and diversifying across platforms, and brands need to move with it. In 2025, we’re seeing around 20.5% of people

The internet isn’t what it used to be – and no, we’re not just getting old. The truth is, how people find things online has

A company’s brand identity plays a crucial role in how it’s perceived by customers and competitors alike. But how do you know which approach is

In Summary: Google’s grip is loosening: Its market share dropped from 91.7% to 83.5% since 2012, whilst Bing hit 9.5% and DuckDuckGo reached 3.2%. Optimising

According to the Content Marketing Institute, 85% of B2B businesses see lead generation as their most important marketing goal, surprising absolutely nobody. But a study

Your Energy Your Way: Building Authority Through Strategic SEO Foundations Client: Your Energy Your Way Industry: Renewables & Environment Service: Strategic SEO Foundations Your Energy

IT Guys: Website Restructuring for Conversion Optimisation Client: IT Guys Industry: Renewables & environment: sustainable IT solutions Service: Strategic SEO Foundations IT Guys want to

SHORTLISTED! Best Low Budget SEO Campaign We are over the moon to have been shortlisted for a European Search Award in the Low Budget SEO

Like most businesses, budget and resources are a hot commodity, but for purpose-driven businesses there is an extra layer of responsibility added to decision-making processes.