Engaging Stakeholders with on brand GRI Report Design by The Typeface Group

Engaging Stakeholders with on brand GRI Report Design by The Typeface Group Client: Smarter Services Industry: Facilities Management Services Provided: GRI Report Design Smarter Services, a leading Facilities Management business operating in London and the South, embarked on a pioneering journey to deliver gold-standard sustainability reporting through the Global Reporting Initiative (GRI). Inspired by their… Continue reading Engaging Stakeholders with on brand GRI Report Design by The Typeface Group

Four things you can do to improve HubSpot customer segmentation 

Last year, we invested in a 6-week onboarding program with HubSpot Sales Pro. As typical business owners we were initially sceptical about the spend, but very quickly learned our way around the game-changing HubSpot features that ultimately make us better, less wasteful marketers; it’s safe to say that we’re converts. We want to share a… Continue reading Four things you can do to improve HubSpot customer segmentation 

The Power of Playing the Long Game: Content x Demand Gen

Is it just us, or does lead gen not seem to flow the way it used to? Sales cycles are getting longer, and there’s nothing more disheartening than being ghosted or having big decisions sit with the higher-ups. If this sounds painfully familiar, you’re not alone; studies show this struggle is widespread across B2B. According… Continue reading The Power of Playing the Long Game: Content x Demand Gen

Distributing Your Impact Report

I read on LinkedIn the other day that for every hour you spend creating content, you should set aside the same amount of time to distribute it. With that in mind, how long did it take to produce your last impact report? For some, impact/sustainability reporting is a legal requirement; for others, a B Corp… Continue reading Distributing Your Impact Report

Consistency pays off for BioteCH4 with The Typeface Group’s integrated approach to their communications support

Consistency pays off for BioteCH4 with The Typeface Group’s integrated communications support. Client: BioteCH4 Industry: Waste-to-Energy Services Provided: Content Review, Planning, Creation, SEO, Branding, Design, Consulting, Reporting & Data Analysis BioteCH₄, the leading Anaerobic Digestion operator in the UK, operates multiple strategically located sites across the country. With a mission to provide cost-effective food waste… Continue reading Consistency pays off for BioteCH4 with The Typeface Group’s integrated approach to their communications support

Overwhelmed to Outsourced: Get the most out of working with a marketing agency

Marketing is one of the most challenging roles in a business; your to-do list is relentless, your hours are out of control. It’s too easy to become reactive instead of proactive. If this sounds painfully familiar, you might be at the stage where you are considering outsourcing your marketing to extend your team and tame… Continue reading Overwhelmed to Outsourced: Get the most out of working with a marketing agency

What Communications Channels to Choose in 2024?

With browsers like Safari and Firefox discontinuing support for third-party cookies and Google’s impending ban for Chrome users by the start of next year, the reliance on third-party data for targeted advertising faces a substantial challenge. Some businesses will continue to be unhealthily reliant on ads for lead gen, and when you combine weaker targeting… Continue reading What Communications Channels to Choose in 2024?

Fundamentals of Full-Funnel Marketing

So you’ve been tasked with increasing sales and revenue – a tale as old as time (well, almost). But there are a few important steps you need to take before your sales start to boom because we’re not talking spontaneous combustion here – you need to grab your SEO kindling and maybe a content fire… Continue reading Fundamentals of Full-Funnel Marketing

Elnur UK, Messaging and Campaign Delivery. 3 Month Project

Elnur UK’s Soaring Success – The Typeface Group’s Impact on Messaging and Campaign Delivery Client: Elnur UK Industry: Electric Heating Products Services Provided: Messaging Support, PR, Comms Consultancy Elnur UK, a distinguished manufacturer of electric heating products with a global presence spanning over 40 years and products sold in 35 countries, sought to revitalise its… Continue reading Elnur UK, Messaging and Campaign Delivery. 3 Month Project

Establishing Bisviridi’s Online Presence with SEO and Web Development

Fueling Success: How The Typeface Group Ignited Bisviridi’s Online Presence with SEO and Web Development Client: Bisviridi Industry: Environmental Services Services Provided: Website Development, Web Copy, SEO Bisviridi is a pioneering company, offering a patented anaerobic digestion oil separation solution. They sought to establish a solid online presence and create awareness for their innovative technology,… Continue reading Establishing Bisviridi’s Online Presence with SEO and Web Development